Created with and for the fastest road racing athletes, designed to help elite runners go even faster on race day.
Made possible by combining years of athlete insight with the latest innovations in materials & design from RHEON LABS.
Introducing the new Adizero Control x RHEON™ range – step into the future of running.
It doesn’t take long to see the impact just 1% can have in elite running.
Here the best in the world go toe to toe, the athletes who have sacrificed everything to get where they are today & cruelly where fractions of a second often determine the difference between glory & pain.
It only takes a brief look at the Tokyo 2020 Olympics results to see that this is a world that is defined by fine margins
0.8% – The difference between 1st & 4th place in the women’s marathon. (78 seconds).
0.6% – The difference between 1st & 4th place in the men’s 1500m. (1.24 seconds)
0.1% – The difference between 1st & 4th place in the men’s 5000m. (1.02 seconds)
Our question was simple, could we save that 1%.
Our hypothesis was simple, when you move, you want the most efficient force transmission possible.
You want all your force to work with you, not against you.
However, the reality is much different. When we move, our muscles shear. In high-intensity movements, this shearing effect causes our muscles to become misaligned from their most efficient path, in other words, your body starts to work against you.
Our hypothesis was refined by academic research partners over the coming years, but our belief remained simple.
If we could control this muscle shear, you’re going to see an effect on performance.
Introducing a new era of hi-tech support, engineered with RHEON™.
Strips of the highly strain-rate sensitive RHEON™ polymer are strategically placed across major muscle groups.
The RHEON™ strips adapt to support your muscles in high-intensity movements, to give you support exactly when you need it most.
Designed to focus your muscles’ energy. Made to win.
A new era of support is here.
Our research focused on one key area – how to harness and control this unwanted muscle movement.
We spent hours in biomechanics labs supported by University partners, to map out and codify how the leg muscles move throughout the duration of a run, and how they become misaligned from their most efficient path throughout the gait cycle.
In high-level athletes, where fractions of a second matter, controlling that movement could have profound effects.
In a world that is defined by fine margins, focusing a fraction of this potential could be the difference.
What started as a simple hypothesis, has resulted in a collection that could shape a new era of running performance.
Our head of design Olga has spent over a decade codifying and exploring algorithmic design.
A Teaching Fellow at the Dyson School of Design, Olga has become a world-leader in algorithmic design, unlocking a world where data creates the product derived from the motion of the athlete.
Anything the runners described as a problem, we codified – from heat management to circumferential muscle acceleration.
The result? A new era of running apparel created with and for the fastest road racing athletes, combining years of athlete insight with cutting-edge advancements in materials and design.
This is the Adizero Control x RHEON™ range – step into the future of running.